brand identity
brand identity

Client: Ivana Boda, Croatia

Industry: Art / Pottery ceramics

Solution

The brand identity for Boda pottery workshops is inspired by the essential forms, gestures, and movements involved in shaping clay. The project explores geometric compositions that reflect both the precision of craftsmanship and the organic nature of ceramic making.

The logo itself is constructed from a system of simplified geometric shapes, which are further expanded into patterns and graphic elements used throughout the visual communication of the workshops. This modular approach creates a cohesive and recognizable identity while capturing the tactile, rhythmic, and creative process behind pottery making.

Balancing minimal structure with a handcrafted sensibility, the identity system was designed to feel contemporary, warm, and adaptable across print, digital, and spatial applications.